This Week In StomperNet — "MORE LINKS" — July 26, 2010

Hello Stompers!

Welcome to 'This Week in StomperNet'!  We learned some goooood SEO last week in Atlanta at SEO Pro, so this week we're gonna focus on something that everyone needs: "MORE LINKS!"

StomperNet Faculty Member Eric Shannon has explained link building to us really well. He uses 3 main levels of link building.

• Level 1: This is the place to start. Do this before anything else. Don't worry about doing more complicated link building until you get this system in place. Eric gives you his Level 1 "Complete Content Syndication Blueprint" .

• Level 2: Once you have Level 1 in place (and being systematically implemented by someone other than yourself!), it's time to implement Level 2, which involves getting your good content on REAL websites. This is the best source of links, because the sites posting your content are "real" sites (usually owned by an individual) that don't have a million outbound links. They appear natural to the search engines because they ARE natural. Natural is good. However, it's more complicated, expensive, and time consuming than level 1. Are you ready for Level 2?!? Here's a video about "Vertical Directories", which are a fairly simple and painless way to get started in Level 2.

• Level 3: This is advanced link building. Eric says to only mess with Level 3, which is the process of building your own network of sites that link to your money site, when the other levels are solid. The possibilities are endless, and in this video, Eric shows how he builds the mysterious beasts known as "Pagerank Pumpers".

Edge Network: Coined by Dan Thies, an Edge Network is the force that pushes extra link juice into your syndicated content and pumper sites. It can be kinda spammy, and there are thousands of methods to build an Edge Network, but here is how to build the now famous "Juicer Sites." Actually, Eric would rather have Stompernet delete this video off the portal and burn it…. because it always leads to people asking technical questions. So, if you MUST watch this, you have to promise not to get obsessive over the details. Eric says "just understand the concept, and build something according to the general idea. Know that they won't work perfectly, and please do NOT do these unless you're already pretty good at link building and already have some good rankings… because in the grand scheme of things, these Juicer Sites are NOT that important!" (but they're still a really cool idea!)

'TAKE ACTION' CONTESTS:
Time is running out! We had such a great time with our "Content Creation" month. Thanks to all of you for the amazing feedback. Don't forget–you have until July 31st to get your entries in.

Ways To Use Content & Places To Distribute It

Content Creation Contest-Taking Action!

LIVE ONLINE TRAINING:

OFFICE HOURS: Here's your chance to ask the experts YOUR questions!

Don Crowther: Tues., July 27th at 3pm EDT — "Two Kinds Of Social Media — How Business Social Media Is Different Than Personal" Don Crowther helps companies build their traffic, sales and profits online. As a leading Internet marketing and social media expert, consultant, trainer and speaker, Don has helped thousands of companies worldwide to increase the traffic to their sites, to build their social media presence and impact, and to improve their website conversion.

Eric Shannon: Wed., July 28th at 8pm EDT — "Link Building Q & A" Eric was the Ecommerce Director for a very large cataloger for about 2 years. During that time, he started my first ecommerce store which wound up getting big enough to the point where he didn't need a job anymore. His specialty is Link building, product sourcing, ecommerce and he's been with StomperNet since October 2006. Eric's business pulls 7 figures in annual revenue.

"Using CommuniQast" Wed., July 28th at 2pm EDT with Ryan "The Tool Man" Taylor. — Join Ryan "The Tool Man" Taylor for a short demo of how to use CommuniQast, and he'll answer your other Stomper Tools questions as well.

Todd Chism: Thur., July 29th at 8pm EDT — "Start Replacing Yourself TODAY!" A little snippet from Todd: " Over the past 30 days I was in Kauai with my wife for 7, on a cruise of the Mexican Rivera with my family for 8, off another 6 days of week ends and my business grew 58% over prior month to date! Total sales for the 30 day period = $820,875.62. And by the way I was just informed we were just made the INC, 5000 list of fastest growing companies in the USA. But Shhhhh… We aren't supposed to say anything quite yet! If you want to know how to really live the entrepreneurial dream, then get on this Office Hour!"

Wilson Mattos: "Using Google Apps For Your Domain" Sat., July 31th at 12pm EDT — Wilson Mattos has over 18 years of experience in the Information Technology industry. Based on his experience, Wilson brings a unique perspective to the Internet Marketing space. Wilson started his first Internet-based business, a web hosting company, in 1994. He is currently focused on developing software and information products. He is passionate about teaching and helping others succeed. He also loves technology and cool gadgets!

ANNOUNCEMENTS:

Please welcome the new SEO Pro members to our community! They are such a great bunch of committed, passionate professionals. We had an absolute blast with them in Atlanta and I know they will be a wonderful addition to our community.

Happy Stomping!

Andrea Warner

VP of Member Experience