Dave Lorrez on FormulaFIVE – Real Case Study
Meet Dave Lorrez.
In just the first 2 weeks of FormulaFIVE, Dave began looking at his business's value proposition. He began to examine how HIS company's offering differed from the competition – and it turns out that he has a UNIQUE product that NO other vendor or manufacturer offers.
After spending 1/2 a day implementing some changes to his website to really SHOW his prospects the value, he is now able to charge 35% more after only a 2 or 3% increase in cost. And get this: He has seen ZERO drop in sales.
What has that meant for him? 68% more NET profit. That's put-it-in-your-pocket profit.
I couldn't say it better than Dave says it himself.
"If you only take ONE STEP, you already get back the investment in FormulaFIVE, I'm sure about that one."
And if you STILL don't think this can work for you, look at what Dave says below:
"This course is like instant money. You do something, and the next week, you just see results. It comes so fast."
Leave a comment below and tell us what you think about Dave's TRUE STORY of what FormulaFIVE has done for his business.




Great stuff. Nice to read some well written posts that have some relevancy !
We have just got the formula 5 pack a few days ago BUT have been expanding our sales pitch based on the teachings from Paul over the past few weeks.
We got the email this morning on pimp and hoe and got our tails right over here to check out what the story was right from the horses mouth of Dave Lorrez.
Thank you so much PAUL & The STOMPERNET GODS for the help you have given us.
When you get a chance check out some of what stompernet helped me make since Christmas 2008
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Why I have not signed up to F5. I was all set to try the F5 system and I asked my wife before making the final decision and she advise no. Main reason she gave is I will not make use of it. I have a membership of another IM system paying 90 dollars a month for the last 18 months and sometimes I don't go near it for about 3 weeks. I have not recouped any of that money with the information I have been given from the membership. So she believes this would be the same and I am not 100% sure she is wrong.
Thanks for your Honesty John – and your wife is probably right. Letting FormulaFive sit and collect dust will NOT create any additional wealth. Using it will, but you'll actually have to take some action.
After spending 1/2 a day implementing some changes to his website to really SHOW his prospects the value, he is now able to charge 35% more after only a 2 or 3% increase in cost. And get this: He has seen ZERO drop in sales.
What has that meant for him? 68% more NET profit. That's put-it-in-your-pocket profit.
I couldn't say it better than Dave says it himself.
It all boils down to "perceived value", don't you think? Charging more, without apology, only increases the value of a product or service. Price is fairly low on the list of reasons to buy anything. Benefits and value are so far ahead of price. Far too often, we as retailers, underprice our products thinking everyone is looking for a bargain. But "bargain" can be defined in much more productive terms than price alone.
I think we should use the phrase "seller's remorse" for those who just did not charge enough or had a lower value perception than that of their buyers.
Jay
http://www.How2BooksandVideos.blogspot.com