Before we get into Part 3, I wanted to let you know we're going to be talking about Traffic Kahuna, which Jason Potash and
company are releasing today.
In the previous parts of this series, we focused on the idea that as internet marketers, we need to:
Stop building links, and start building connections.
We talked about how through creating connections between ideas, and developing relationships with site owners and bloggers, we can essentially take on a shepherd role in our niche markets. We can steer the tribes we target by helping them develop their niche interest.
If we use this strategy wisely and ethically, we can practically use OTHER people’s web properties as part of our own lead generating funnel.
We are no longer perceived as an outside force – like a door-to-door salesman imposing on their community.
We instead become a valued member of that community, associated not with marketing messages, but rather with being a valuable resource of information – as well as a provider of products and services.
Note: This is Part 2 of a series – click here to see Part 1.
So, last time we talked about how you need to rethink your linking strategy to focus on building real connections rather than just plastering links all over creation.
Here's a summary of how I think we can ethically and profitably build connections in our niches:
1. Identify "tribes" of people with common interests
that we want to target with our messaging.2. Find the bloggers in those tribes who have
readership and influence, and who regularly write about
your niche topics.3. Of those tribal blogs, identify the ones that will
also give you SEO benefit through linking (primarily,
blogs that don't add rel=nofollow to links in their
comments).
You read that subject line right.
Stop. Getting. Links.
Until you evolve your thinking about what "links" REALLY are, you risk wasting your precious time and resources on work that will lose its value in the long run.
Ever since Google invented Page Rank, human behavior has determined what websites were really "about" and which ones were more relevant than others.
Page Rank did this by giving webmasters and site owners the ability to "vote" for the sites they liked with their links.
But now, with things like social bookmarking and content tagging, EVERY web user gets to vote on the relevancy of content – not just webmasters and site owners. Anyone can Digg, anyone can StumbleUpon, anyone can blog.
And that's a great thing for marketers.
After all, it's the PEOPLE on the web that we really want to reach anyway. A spider program will crawl any and all links it finds, but it won't ever take out a credit card and BUY anything.
FAST MOVER BONUSES
Personal Coaching with SMARTS creator Don Crowther – The first 10 people to jump on board get free personal ONE on ONE coaching with Don Crowther (3 sessions). And who better to give one-on-one coaching than the creator of SMARTS himself, Don Crowther? The material alone is of great value, but with the personal input and motivation from Don – you'll be able to reach your greatest Social Marketing potential.
12 Weeks of Professional Coaching – The next 20 who join us get 12 weeks of personal coaching from our Professional Coaching staff. This will be one half-hour session a week with one of our in-house Professional Coaches. They will help you with everything from your online strategy to personal motivation to helping you craft your life choices and create balance.
StomperNet Home Study Course - If you are among the first 150 to sign up you will get our StomperNet “Business Brain Transplant” Home Study Course
That's right – you'll get the ENTIRE 15-DVD set of the original StomperNet Home Study Course!
This DVD set has become legendary, mainly because you can't get this material ANYWHERE ELSE but on these DVDs. This is the foundational knowledge that StomperNet is built on, and if you want to get a glimpse of what Stompers learn on the inside, this is the only way currently available.
It's FORTY HOURS of world-class instruction on SEO, Conversion, Blogging, Keyword Analysis and more. Taught by me, Brad Fallon, Dan Thies, Dave Taylor, Leslie Rohde and many more well respected experts!
Special Video Creation Webinars with Andy Jenkins – Finally, the first 300 anyone who buys by Sunday at midnight eastern time will get to attend a special 3-part webinar series – “Secrets of the Video Masters" that I will be personally teaching. I'm not one to boast, but one thing I do know is video production. If you've seen any of the GN 2.0 videos, you know that I really enjoy making those videos. And when you have fun creating videos, your viewers have even more fun watching them. I'm prepared to teach you the basics and share my choices in gear, but I also want to give you those little tips that can transform a good video into a great one! It's the standard that I call StomperStyle.
Good luck, and for the Fast Movers – Enjoy the bonuses!
-Andy Jenkins
