Comments on: [Cheat Sheet] 4 Rules for Making More Money with PageRank http://www.stompernet.com/blog Empowering Your Online Success | Brad Fallon Mon, 06 Feb 2012 15:41:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: George http://www.stompernet.com/blog/4-rules-for-making-more-money-with-pagerank/#comment-8045 George Mon, 05 Apr 2010 18:12:20 +0000 http://www.stomperblog.com/?page_id=1384#comment-8045 I think it is interesting that this is a philosophy that implies that inbound links don't have much bearing on page rank. I agree completing with having a good internal linking structure to help pass page rank between your site's pages, but also think that an internal linking strategy is necessary too. I think it is interesting that this is a philosophy that implies that inbound links don’t have much bearing on page rank. I agree completing with having a good internal linking structure to help pass page rank between your site’s pages, but also think that an internal linking strategy is necessary too.

]]> By: Encuestas pagas http://www.stompernet.com/blog/4-rules-for-making-more-money-with-pagerank/#comment-8032 Encuestas pagas Thu, 31 Dec 2009 13:00:10 +0000 http://www.stomperblog.com/?page_id=1384#comment-8032 I dont understand the discussion about having more pages, I dont understand much about PR but I think is nex to useless when it comes to rankings,also having many pages is not important, you can rank for a term with a one page site, the only reason to want more pages is to target more keywords, but you only need as many pages as keywords you want to rank for, and of corse you can target many keywords specially longtails with the same page. I dont understand the discussion about having more pages, I dont understand much about PR but I think is nex to useless when it comes to rankings,also having many pages is not important, you can rank for a term with a one page site, the only reason to want more pages is to target more keywords, but you only need as many pages as keywords you want to rank for, and of corse you can target many keywords specially longtails with the same page.

]]> By: Leslie Rohde http://www.stompernet.com/blog/4-rules-for-making-more-money-with-pagerank/#comment-7960 Leslie Rohde Thu, 04 Jun 2009 20:54:44 +0000 http://www.stomperblog.com/?page_id=1384#comment-7960 Eddie, thanks for your great question. The problems with metaphors is that they are, by definition, wrong ... just "close". What PageRank so hard for webmasters to use effectively, makes it hard to teach, and makes its study addicting for me :-), is that it is based on some fairly subtle math with sweeping (and often surprising) consequences. So with that "disclaimer" aside ... In the context of internal linking, which is the focus of the article, PageRank has to be understood in the context of the entire site, not just individual pages, so let's try a different (also wrong) metaphor to help clarify the previous one. Playing on your parenting example, suppose your site is a family of pages and each of the pages has a certain amount of money -- better than pie already. To make this work, the money has to be awarded equally to all pages at birth. Then, when the pages pay each other to wash the dishes, mow the yard or for rent (for those older pages that won't leave!) the wealth of the family moves around, but the total does not change. But what happens when a family member (page) sends money (PageRank) to a different family? Does the other family "pay you back" or do they keep the money or even send it someplace else entirely? This decrease in the total wealth of the family is analogous to what we call a "PageRank bleed". Continuing this example, the family member that does the most chores and pays the least to the rest of the family accumulates the most money. This is precisely "PageRank Sculpting". Notice that no money is created by moving it around -- the total is conserved -- so the only way for the wealth of the family to increase is to have more kids. Yikes! Epic metaphor failure ;-) or to get some other family to pay someone in the family money. Now this explanation, like the first one, has the same little detail wrong with it -- when a page gives money to another page, it no longer has the money -- and you are correct that this is not how PageRank actually works. Links out a page do not actually decrease the PageRank of the page. But understanding this answer can really only be done from the math, a very poorly paid profession, so you're far better off with metaphors! Eddie, thanks for your great question.

The problems with metaphors is that they are, by definition, wrong … just “close”. What PageRank so hard for webmasters to use effectively, makes it hard to teach, and makes its study addicting for me :-) , is that it is based on some fairly subtle math with sweeping (and often surprising) consequences. So with that “disclaimer” aside …

In the context of internal linking, which is the focus of the article, PageRank has to be understood in the context of the entire site, not just individual pages, so let’s try a different (also wrong) metaphor to help clarify the previous one. Playing on your parenting example, suppose your site is a family of pages and each of the pages has a certain amount of money — better than pie already. To make this work, the money has to be awarded equally to all pages at birth. Then, when the pages pay each other to wash the dishes, mow the yard or for rent (for those older pages that won’t leave!) the wealth of the family moves around, but the total does not change.

But what happens when a family member (page) sends money (PageRank) to a different family? Does the other family “pay you back” or do they keep the money or even send it someplace else entirely? This decrease in the total wealth of the family is analogous to what we call a “PageRank bleed”. Continuing this example, the family member that does the most chores and pays the least to the rest of the family accumulates the most money. This is precisely “PageRank Sculpting”.

Notice that no money is created by moving it around — the total is conserved — so the only way for the wealth of the family to increase is to have more kids. Yikes! Epic metaphor failure ;-) or to get some other family to pay someone in the family money.

Now this explanation, like the first one, has the same little detail wrong with it — when a page gives money to another page, it no longer has the money — and you are correct that this is not how PageRank actually works.

Links out a page do not actually decrease the PageRank of the page. But understanding this answer can really only be done from the math, a very poorly paid profession, so you’re far better off with metaphors!

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